As one of America’s most celebrated graphic designers, Ivan Chermayeff helped to define the creation of modern day corporate identity.
I was sad to hear that Ivan Chermayeff passed away on December 2nd, 2017 at persons under the age of 85. While we never had the pleasure of meeting in person, Ivan and his colleagues Tom Geismar and Sagi Haviv have been gracious enough to share their thoughts and advice with me in my much less age as a graphic designer.
In the words of his motif marriage Tom Geismar, “Ivan was a brilliant designer and illustrator, with a vibrant personal form that reflected joy, intelligence and intellect. He enjoyed surprise, large-scale objects, and the colour red. For over 60 years, Ivan and I have enjoyed a partnership, which is something we each brought complementary aptitudes, in us-led coalition forces cemented by shared values and mutual respect. Ivan’s contribution to the field of scheme will remain unsurpassed.”
About Ivan Chermayeff
Born in 1932, Ivan Chermayeff’s career encompassed more than six decades. He was a discriminated graphic designer, scribe, illustrator, and collagist, creating memorable work in a wide range of media. He started more than 100 postings announcing video substantiates, museum exhibitions, and other cultural occurrences, all crafted with a splendid sense of colour, form, typography, and visual connections.
From its inception, the design firm that he founded with Tom Geismar — now referred Chermayeff& Geismar& Haviv — has worked closely with inventors on large-scale jobs. Ivan’s design for the massive sword red 9 that sits on West 57 th Street is a New York landmark, and his “fractured flag” design was a highly visible feature in the US Pavilion at Expo’6 7 in Montreal. After the assassination of President Kennedy in 1963, Ivan and the firm cooperate closely with the Kennedy family and the architect I M Pei over many years to develop the design for the exhibition at the Kennedy Presidential Library in Boston.
The firm has long specialised in the design of graphic names for a wide range of companionships, government institutions, and cultural rights organisations. Ivan’s symbols include those for HarperCollins, Showtime Networks, the Smithsonian Institution, and many more.
Harper Collins logo, 1990.
Showtime Networks logo, 1997.
Smithsonian Institution insignium, 1999.
A past president of the American Institute of Graphic Arts, Ivan Chermayeff was the recipient of gold medals from the institute and from the Society of Illustrators. He was appointed to the Art Directors Club Hall of Fame in 1981.
Over the years Ivan designed a range of children’s works with adventurous explains and sparse textbook. His “Sun Moon Star, ” with oaths by Kurt Vonnegut, has been reprinted in many languages.
Apart from his professional toil, one of Ivan’s favourite the ways and means of personal look was collage. Bright, colorful, and graphic, each collage was made from mailing envelopes, scraps of box, ticket stubs, bits of kind, etc.
The artwork has been featured in more than 40 one-man exhibitions throughout the US, Europe, and Japan. Nearly all the collages are differences on the theme of the human face, each form with a wording and visual banter characteristic of Ivan’s work.
In the wake of Ivan’s death, Mike Dempsey republished a great read and recorded interview from 2009 — Ivan the largest.
Sincere condolences to Ivan’s family and friends.
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