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Direct Response Copywriting – Boost Your Headline’s Effectiveness (Easy!) Stuck looking for a development headline concept? This post exposes strategies for creating multiple headings ideas rapidly and conveniently. Finding A…

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Writing Effective Sales Letters Part 5: Be One With Your Market (Do You ‘Hide in Plain Sight?’) There is an old copywriting truism – write like you speak. This piece…

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Hiring The Right Copywriter Part 1: Make Sure You Are Working Smart Many online marketers as well as entrepreneurs can profit a great deal from functioning closely with a specialist…

The Piece that Separates Great Writing from Good Writing
Why Context Is Everything in Copywriting Is your company duplicate falling short to measure up to your (or possibly your copywriter’s) lofty assumptions? Possibilities are it has something– or, perhaps,…

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Website Content – Top Five Writing Styles A writing style is an one-of-a-kind way of putting words with each other. There is no ‘suitable’ style for internet copywriting, as each…

Reading Short Scripts
Copywriters Should Write Persuasive Content To Influence Their Readers Every web site has web content and also the main function of copywriters is to create compelling web content that not…

Reading Short Scripts
Copywriting: An Introduction To Sales Letter Basics – 10 Key Points Sales letters are the written equivalent of a sales pitch. For those of you selling a product and services…

Why You Shouldn’t Have Two Protagonists
Content Writing – A Boon for Website Owners Every person has their own abilities. Some are efficient sporting activities, some are proficient at inventing things and some are excellent at…

The Easiest Way to Build a Character Arc
Characteristics of Great Web Copy Writers Discovering gifted internet duplicate authors can be a challenging job. Think of if you will, filtering with a haystack for that imaginary needle. OK,…

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Why Headline Formulas Don’t Work Heading solutions are great for beginning copywriters. Yet what happens if you wish to get far more than average conversions. Then attempt this … How…